For more than half a century, Wise has proudly served the resale-only market, understanding the needs and dynamics of this unique business. However, the resale channel is diverse, with different players in different niches. Whether you are a traditional reseller or a commercial printer just learning the resale trade, we’re here to help.
Traditional Resellers
Wise has served the resale-only market for more than 50 years. We understand your business and can help you maximize your sales. We started out in the traditional forms industry, and over the years, have added industrial and durable labels manufacturing (both flexo and digital production), as well. No matter which markets you sell into, we’ll help you cross-sell and earn more share of customer.
Promotional Resellers
If you’re selling promotional items but not printed products, you’re missing a huge opportunity. Prime and industrial labels and traditional forms are big business. We specialize in these markets and can help you get started adding these high-profit products to your portfolio.
Commercial Printers
Want to grow your business without making any capital investments? Try reselling! Let us train you to start selling prime and industrial labels, as well as traditional business forms. We’ll educate you on these markets and provide support identifying the right applications to sell, finding the right markets to sell into, and identifying the right decision-makers to get started.
Direct Mail & Statement Printers
As a high-volume direct mailer and statement printing house, you likely aren’t set up for prime and industrial labels or business forms. But that doesn’t mean you can’t sell them! We have plenty of direct mail and statement printing customers who are augmenting their sales with labels and business forms. Reselling is a natural way to boost your sales and earn more revenue.
Label Printers
As a label printer, there will be labels that don’t fit your workflow, but you still want to be able to sell. Or your presses might be busy and you can’t fit in that rush job. We’re here to help. We can print the specialty jobs, such as durable labels, that many label printers don’t do. Plus, we can handle the overflow work so you never have to say “no” to a job.