Sure, we’re great at printing labels that stick to anything. But we’re also specialists at solving sticky label problems. Here’s an example: a distributor’s customer needed to solve a quality control issue matching product labels with shipping labels. We came up with a unique solution you won’t see anywhere else.

An outdoor power equipment manufacturer must label their product for many reasons. First and foremost, they must comply with the EPA and protect the consumer by warning them of hazards created by using the piece of machinery. They also need to uniquely identify the product by model number, serial number, and barcode. Tamper evidence is required in order to avoid faulty warranty claims on an inoperable unit.

Moreover, during final packaging, a separate label with a matching model number and serial number must be placed on the shipping carton. The packaging department would often mismatch the finished product with an incorrect carton label.

Wise engineered a solution that combined all labels on a common carrier that could be imprinted as a unit and presented to the packager together, thus eliminating the potential of a mismatch.

Wise designed a consolidated carrier that incorporated all necessary labels in a single, unified format. This design allowed the necessary labels, including safety warnings, product identification, tamper-evident features, and the matching carton label, to be printed together as one unit. When presented to the packaging department, the labels were positioned next to one another, reducing the possibility of mismatches.

This solution streamlined the labeling process and helped ensure consistency across every piece of equipment. At the packaging stage, workers applied the complete label set together.

The unified label carrier delivered measurable results:

• Error reduction: Mismatched labels during packaging were eliminated, resolving the primary pain point experienced by the customer.
• Regulatory and safety consistency: Required warnings and product-identification information appeared consistently and prominently on every unit.
• Streamlined operations: The simplified printing and packaging process improved efficiency and reduced errors.

Wise’s engineered label solution helped the print distributor deliver a better outcome for their equipment-manufacturer customer while improving accuracy, efficiency, and consistency.

Please click here to view our video on Dual Substrate Labels