Welcome back to the Wise Business Forms blog.
When considering their 2018 strategies, print service providers should be ready and willing to adapt. While this openness to change may contradict printers' natural instinct to keep disruption to a minimum, it could be the only way to succeed.
Customer preferences are changing more quickly than ever before. Print service providers unable to keep up with demand may find themselves out of step with their potential buyers and the industry at large.
A spirit of experimentation and a willingness to try out new offerings have become key components of print service providers' strategies over the past few years. They will remain absolutely critical in 2018 and beyond.
Thanks for watching. Stay tuned for more printing industry highlights.