The paper and print industry offers a wide range of both personal and professional benefits.
Knowing how to appeal to the millennial age group is crucial for printing marketing success.
Let's look at why SMB owners and managers are sticking with paper in a tech-obsessed world.
There seems to be no replacing paper in the workplace.
However, much like the preemptive obituary for the print industry as a whole, the death of good old-fashioned print books was declared much too soon. Analysts were steadfast in their prediction that e-books would topple print by 2015 but recent e-book sales tell a different tale.
Consumer preference for paper ads puts print companies at advantage.
Let's take a look at four ways print media is a major advantage in today's digital world.
The printing industry had plenty of success in 2015.
Major industries are making huge strides in sustainability and paper businesses are no exception.
Paper has been a part of some modern misconceptions - mostly the idea that the public prefers digital over hard-copy documents.