Monthly Archives: September 2015

//September

How to maximize effectiveness within a highly competitive print industry

Print industry company owners must turn to business improvement methodologies to maintain a competitive edge.

By |2017-01-05T18:51:26+00:00September 30th, 2015|Printing Industry News, Sales & Marketing Tips|Comments Off on How to maximize effectiveness within a highly competitive print industry

Repeat business is great for any industry – especially print

Repeat business is great for any industry but the print industry specifically has some major gains to be made with repeat customers.

By |2017-01-05T18:51:26+00:00September 25th, 2015|Printing Industry News, Sales & Marketing Tips|Comments Off on Repeat business is great for any industry – especially print

Print industry stabilizes as e-book sales decline

The younger generation's preference for print combined with the decline in e-book sales suggests a key stabilization for the print industry.

By |2017-01-05T18:51:26+00:00September 24th, 2015|Printing Industry News, Today's Business News|Comments Off on Print industry stabilizes as e-book sales decline

Direct mail marketing remains a highly effective strategy

Recent studies have shown that not only does print marketing connect better with readers, it also has a considerably higher interaction rate than digital marketing.

By |2017-01-05T18:51:27+00:00September 22nd, 2015|Sales & Marketing Tips|Comments Off on Direct mail marketing remains a highly effective strategy