Monthly Archives: February 2015

//February

How to market with the known benefits of pen and paper

Consumers would rather have pen and paper in their hands and businesses can use this to their advantage by using hard-copy documents to market to their customers.

By | 2017-01-05T18:51:41+00:00 February 27th, 2015|Printing Industry News, Sales & Marketing Tips|Comments Off on How to market with the known benefits of pen and paper

Price dumping and other obstacles the paper industry is facing

The paper industry has been facing various obstacles, including overseas competitors and the belief that digital is greener than paper. 

By | 2017-01-05T18:51:41+00:00 February 25th, 2015|Printing Industry News, Today's Business News|Comments Off on Price dumping and other obstacles the paper industry is facing

The brain on paper and how digital affects the way consumers read

It's apparent there's a difference in how people react to reading paper versus an electronic screen, and the way consumers are reading their Twitter feeds and Facebook messages has highly affected the way they read paper.

By | 2015-02-19T09:31:56+00:00 February 19th, 2015|Printing Industry News|Comments Off on The brain on paper and how digital affects the way consumers read

How human nature overcomes the concept of paperless offices

The paperless office has become a popular concept for many businesses, but there is a consensus that a company entirely devoid of paper cannot function.

By | 2017-01-05T18:51:41+00:00 February 18th, 2015|Printing Industry News|Comments Off on How human nature overcomes the concept of paperless offices

Students and customers still prefer hard-copy over electronic

Despite the perception that electronic readers have become more popular than hard-copy books, it's been determined that just isn't true.

By | 2017-01-05T18:51:41+00:00 February 11th, 2015|Printing Industry News|Comments Off on Students and customers still prefer hard-copy over electronic

New study reveals positive trends in print industry

In the past several years, the print industry has seen its long-lived slide in demand and revenues slow to a halt, with many competitors therein beginning to enjoy gains in opportunity and financial health.

By | 2017-01-05T18:51:42+00:00 February 9th, 2015|Printing Industry News|Comments Off on New study reveals positive trends in print industry