Monthly Archives: December 2014

//December

December, January fuel print industry success

Every industry and sector has a time period or season in which opportunities to excel are at a peak, such as the holiday shopping rush for retailers and months leading up to April 15 for accountants.

By | 2017-01-05T18:51:43+00:00 December 31st, 2014|Printing Industry News|Comments Off on December, January fuel print industry success

3 Tips to boost print marketing success

Print marketing is still among the top contenders for corporate dollars in the realm of brand management investments and advertising, despite the fact that digital environments have become so much more popular in the past decade or so.

By | 2017-01-05T18:51:43+00:00 December 31st, 2014|Sales & Marketing Tips|Comments Off on 3 Tips to boost print marketing success

Print marketing: For the win

Although much of the conversation regarding print marketing has revolved around the argument of whether or not the industry is dying, there has not been enough information regarding the value that print can add to an advertising strategy.

By | 2017-01-05T18:51:43+00:00 December 31st, 2014|Sales & Marketing Tips|Comments Off on Print marketing: For the win

The changing tides flowing between digital, print

Although it might appear as though industries that were traditionally cemented in print were making the mass exodus toward digital and throwing out their historic practices in the process, this is not necessarily the whole story.

By | 2017-01-05T18:51:43+00:00 December 31st, 2014|Printing Industry News|Comments Off on The changing tides flowing between digital, print

Why not combine digital, print marketing?

Online marketing has become one of the most saturated, competitive and, to be real, critical aspects of brand management among a wealth of industries in the past few years, while many have hailed this capability as leveling the playing field between larger and smaller businesses.

By | 2017-01-05T18:51:43+00:00 December 30th, 2014|Sales & Marketing Tips|Comments Off on Why not combine digital, print marketing?

New Google Option Reason for Companies to Invest in Print

Google's new service allows people to block out unwanted advertisements for a small fee - all the more reason companies should continue to leverage print products. 

By | 2017-01-05T18:51:43+00:00 December 1st, 2014|Today's Business News|Comments Off on New Google Option Reason for Companies to Invest in Print